Okay. Cute? Right? Aww the husband thinks his daughter looks just like his wife. Aww the man is talking about the woman being beautiful.
I call BS.
Let's pull this apart from the multiple different flaws. 1) "Rob" doesn't know that his wife, "Kate" colors her hair. 2) Rob thinks that his daughter looks like Kate because they share a hair color. 3) Rob is a lucky guy because his wife and daughter have beautiful hair. 4) Both Kate and her daughter do not have a voice within the commercial. 5) Rob and Kate's daughter doesn't even have a name.
1) "Rob" doesn't know that his wife, "Kate" colors her hair.
In an earlier commercial following the lifestyle of this same couple, Rob tells the audience that he and Kate have been married for 15 years. They've gone through multiple moves together, new jobs--Hell! They even have a kid together now! One could say that Rob and Kate are a solid couple, a dynamic duo. Riddle me this how the man who has lived with the "love of his life" for 15 years--AT LEAST 15 years...who knows how long they were living together prior to marriage--has no clue that his wife colors her hair. Yes, the idea behind Nice'N Easy is that hair color is so easy you do it in a pinch. Yes, ideally hair color would be exactly the color of your own hair. But boxes! Gloves! Special hair color conditioner! Money! Does Rob pay attention to nothing his wife does for personal care?! Obviously they're not as close as the commercials would lead on if he's oblivious to her hair coloring habits. Not to mention, if Rob does not notice roots showing EVER, Kate has to be coloring her hair fairly regularly. Boxes are bound to be everywhere.
But maybe Kate is hiding her hair coloring secret from her husband! Why would this be necessary? Do you hide something from your significant other? I know it's a stretch, but if Rob is so in love with Kate's hair color, maybe Kate should be honest about her little secret. Clairol is encouraging wives to lie to their husbands. Good job!
2) Rob thinks that his daughter looks like Kate because they share a hair color.
Yeah, the commercial also has Rob saying that they share a walk and grin. How many different walks are there? How hard is it to mimic someone's walk? A grin is a bit more genetically related, but even still... The emphasis on the commercial is hair color. Rob and Kate's daughter share Kate's hair color. And Rob loves it! It's like his daughter is his mini-wife! Because that's not creepy! My mom and I have relatively similar hair colors: does this mean we look precisely like each other? No. No it does not.
3) Rob is a lucky guy because his wife and daughter have beautiful hair.
Beautiful fair is equal to being lucky. Not when you have beautiful hair, but when your wife has beautiful hair. Heterosexual women and homosexual men be warned--you can never be lucky. Sorry about your luckless life. Don't invest in the stock market. But in all seriousness, what about Kate and the daughter's hair makes Rob a lucky guy? His wife is beautiful, yes, but is he only a lucky guy because Kate's hair is the shade that it is? No.
4) Both Kate and her daughter do not have a voice within the commercial.
What is up with that? Any other beauty product commercial features the woman. It is the woman's opinion that matters most. Or is Clairol onto something else: we, the women, should buy beauty products because it truly is the men's opinions that matter. Behold! But then we bring up the argument of "do women wear makeup because they are competing with other women or is it to impress men?" Endless. The answer can never be found. Regardless, Kate is silent and so is her daughter. Kate's opinion of the hair dye is null and void.
5) Rob and Kate's daughter doesn't have a name.
How hard is it to name a focal point of a commercial? Choosing to keep her nameless does create the image of Kate's shadow, and while I understand that, the daughter has her own identity! She's not just a nameless nobody! She could one day grow up to be the President of the United States! She may become a Supreme Court Justice! Nameless daughter could be the first woman to land on Pluto! But because she was robbed of an identity in her commercial appearance, she will forever be known as Kate's daughter, Rob's mini-wife. She will never know her self-worth! Doomed from the beginning, this child will be nothing more than a pretty face, a hot walk, and some man-candy hair. Thank you, Clairol, for running her future and the lives of so many she could have impacted had she been given a proper name like Felicity (which really carries some weight, because let's face it, this girl is destined for greatness.)
If you were so inclined to see the first installment of the Rob/Kate romance, you can view it here:
Lo! Rob and Kate have two children. Let's not even mention the presence of the other child. Completely left behind! Feed the other child to the wolves, for all I care! FYI to Rob: I'm only 22 and I've had gray hair for years. You either started dating Kate when she was 12, or she's been coloring her hair forever. Get to know your woman...or someone else will.
No comments:
Post a Comment